COAD88
COAD88, a visionary architect renowned for their expertise in concrete-focused architectural design.
Challenge:
Create a unique and compelling visual identity to set COAD88 apart in the competitive architectural field, and communicate their commitment to concrete innovation.
Goals:
Branding: Develop a brand identity that reflects COAD88's commitment to quality and strength of material.
Differentiation: Stand out in a crowded market by emphasising COAD88's specialty in concrete and, their distinctive building methods.
Results:
Increased Brand Recognition: The brand grew recognition within the architectural community and beyond.
Client Engagement: The new branding increased new clients enquiries. After the first 6 months new enquiries had risen 33%.
Positive Feedback: Client's feedback was positive, noting the new branding matched and complimented the aesthetic of architecture done by COAD88.